Emirates Islamic named Best Islamic Banking Brand by Global Brands

May 02, 2018

Emirates Islamic, one of the leading Islamic financial institutions in the UAE, has announced that it has won the prestigious Best Islamic Banking Brand award from Global Brands Magazine, an independent leading brand publication that was established with the aim of honouring excellence in brand performance. The award reaffirms the bank's excellence in innovation, improvement in customer service, and overall credentials as a leading Islamic bank in the UAE.

The Global Brands Magazine Awards, running for the fifth year, honours Brands across various industries that have performed particularly well in the previous year.

Commenting on the prestigious award, Wasim Saifi, Deputy CEO - Consumer Banking and Wealth Management, Emirates Islamic: "We are honoured to be recognised as a leading banking brand. Being named as the 'Best Islamic Banking Brand' is testimony to the dedication of our team and their commitment to translate our innovative products and services into effective communication. At Emirates Islamic, we are focused on providing the best customer experience to our customers, and this award will serve as further motivation to us"

"We delivered strong results last year, with a six-fold increase in net profit to AED 702 million, recording the highest ever net profit since our establishment in 2004. Over the years, Emirates Islamic has asserted its position as a leading financial institution in the UAE, being a key contributor to the development of the overall Islamic finance sector. We remain committed to fulfilling the vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of UAE and Ruler of Dubai of making Dubai the global capital of Islamic economy," added Bin Ghalaita.

In addition to 'Best Islamic Banking Brand 2017' Award, the bank has also won many other awards locally, regionally, and internationally in 2017. Among its accolades, the Bank has received 'Most Improved Website' and 'Best Social Media Reach' at the 2017 Service Olympian Awards; 'Best Savings Account' and 'Best Islamic Premium Card' at the Banker Middle East Product Awards; and the title of ‘Service Hero” in the Islamic Banking category of the Service Hero Index. Emirates Islamic was also named 'Islamic Personal Finance Provider of the Year' for two years running by YallaCompare, the region's leading financial services comparison website.

Headquartered in the United Kingdom, Global Brands Magazine is an independent leading brand publication that was established with the aim of honouring excellence in performance and rewarding companies across different sectors. The awards acknowledge key players who strive for excellence and provide a platform for their recognition. The awards also aim to identify and create awareness about the significance of exceptional service delivery.